Intelligent WebDesign (IWD)

The Genesis of an Intelligent WordPress WebDesign (IWD)

If you have spent much time researching web design specific to WordPress, you would be hard pressed to have never come across articles and large discussions about frameworks.

I am not going to go into too much detail here on the specifics of what a frame works is, you can easily read the short explanation and check out the WordPress codex link below or google it if you want to delve further? For the matter of discussion, what we at SMBsocial prefer for our projects – is arguably one of the top frameworks to develop WordPress sites from.  We are speaking specifically about Genesis.  We are also in pretty good company, when you take into consideration that – TOP WordPress GURU – Chris Lema, speaks very highly on our chosen framework too.

You can’t spend a lot of time in the WordPress community without getting into a debate, well – maybe a discussion, about WordPress frameworks. Some folks will tell you they like to roll their own – going without frameworks.

Others just buy a theme from Themforest.net – without a thought of what WordPress Framework might be powering it. And still others want to get into the debate? Is Genesis better than Thesis? (Spoiler: Yes.) And with every discussion comes several answers that take you in different directions. What if you’re not an expert? What do you do?

Chris Lema

What is a WordPress Theme Framework?

According to the WordPress Codex, the term “Theme Framework” currently has two meanings:

  1. A “drop-in” code library that is used to facilitate development of a Theme.
  2. A stand-alone base/starter Theme that is intended either to be forked into another Theme, or else to be used as a Parent Theme template.

We’ve said it before and we will continue to proclaim, why we use GENESIS as the framework of choice for an Intelligent WordPress WebDesign (IWD) ?

The Genesis of an Intelligent WordPress WebDesign (IWD)

Search Engine Optimized -1.

Clean, optimized code + intelligent design architecture is important for achieving the best rankings possible.

Responsive HTML5 Design - 2.

HTML5 is the latest code standard It's mobile-friendly
/responsive,improves video & audio delivery.

State-of-the-art design today with compatibility for
future changes to the web.

Unlimited Support - 3.

With world class support and regular updates it's a smart choice framework for developers. giving SMBsocial an advantage over bargain basement themes that can't deliver.

State-Of-The-Art,
Airtight Security-Built-in - 4.

Genesis Framework is built upon,
WordPress Security best practices/,
routinely updated by security ,
expert and core WP developers.

Instant Updates - 5.

Genesis Framework works with child theme designs to ensure the look of your site does not change when important code updates are required. Just the click of a button to complete an update.

Highly Customizable & Fast - 6.

Genesis is cleaner and more
lightweight than other themes/
frameworks, so you don't have to
sacrifice performance for options.

Widget Ready, Multitude of
Theme Options,Comment
Functionality, Ready for Advertising,
Comment Auto-Sized Featured
Images and more.

SMBsocial combines Best-in-Class
development utilizing GENESIS
as our foundation/structure - the
possibilities are limitless!

Custom Widgets & Layout Options - 7.

Widgetized beyond just the sidebar with a variety of custom widgets
and many more "FREE" add-on plugins, developed specifically for the
Genesis Framework.

6 Layout options provides flexibility to choose your default theme layout
from the Theme Settings page, in addition to the individual page or post.

Backed by Industry
Professionals - 8.

GENESIS continues to grow and evolve.
Since it's inception in 2010 it has been
continuously supported by a growing
community of awesome designers and
developers.

You would be hard pressed to find other
themes or frameworks with the same
breadth & depth of experience and the
longevity with the WordPress platform.

Let’s work together creating that perfect theme that will intelligently showcase your business and garner the increased attention and user interaction that your business needs to stay competitive and thrive into the future.

Now that you know about the top WordPress Framework for (IWD), let’s talk about how SMBsocial can create or upgrade your business website to the GENESIS  Framework today?

Call SMBsocial Let's Talk